Background — Dmitry Klavsuts

What I deliver

Six capabilities, one operating system

GTM strategy & execution. Market sizing, ICP and JTBD, positioning, pricing, channel and partner models, launch playbooks.
Growth & retention. Lifecycle design, CRM automation, funnel diagnostics, experimentation and cohort-based optimization.
Product strategy. Roadmap architecture, prioritization logic, outcome metrics, cross-functional delivery alignment.
Operational excellence. OKR systems, performance dashboards, operating-model design, enablement frameworks and playbooks.
Data to decisions. Forecasting, scorecards and decision frameworks for leadership.
Decision architecture & capital allocation. Scenario-based forecasting, executive scorecards, resource prioritization, strategic trade-offs and investment logic.

Proof highlights

Results that moved the numbers

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EU revenue in ~18 months at NORMEL Energy — launching a multi-market GTM strategy and a scalable partner ecosystem with performance scorecards.

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Online sales in 8 months at Shufersal Online through an e-commerce 2.0 transformation and virtual store rollout.

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Real repair & maintenance costs cut via a driver reliability scoring & decision engine (SQL, Python, XGBoost) — with <1.5% false positives.

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Faster request handling (and −30% manual operations) through CRM-led sales transformation; improved MQL-to-SQL conversion.

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Faster partner onboarding via NetSuite ERP implementation and centralized knowledge infrastructure.

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Designed predictive & recommender models on historical customer data for data-driven personalization and promotion strategy.

Roles I fit

Where I add the most value

Product & Growth Leadership

Own end-to-end product outcomes — revenue, retention and operating efficiency. Build experimentation and OKR systems that align product, marketing and analytics around one roadmap and one scorecard.

Strategy & Transformation

Turn strategy into execution — strategic priorities, governance, dashboards and operating model. Lead cross-functional transformation and structured market expansion.

CX & CRM Leadership

Design lifecycle and CRM systems focused on LTV and retention. Build closed-loop CX (NPS, CSAT, behavioural analytics) connected directly to roadmap decisions.

Contact

Let's build your execution system

Reach out to discuss strategy, growth, product or transformation work.

Drop a line

dklavsuts@gmail.com · Limassol, Cyprus